Helsinki | The Rapidly Evolving Role of the CCO - Research Insights and Dialogue

You are invited to an afternoon session to discuss the future role of chief communications officer (CCO). Join us as Page President Roger Bolton shares insights from new Page research that describe an emerging breed of CCO.

Even before the pandemic, CCOs were stepping up with new forms of leadership amid a wave of enterprise transformation. Then, in 2020, a series of events, kicked off by COVID and continuing with the war in Ukraine, began to transform the role of CCOs. While the foundational need for strong communication leadership remains as critical as ever, the CCO’s remit is expanding to include matters such as ESG, HR and the future of work, and brand management.

Date: Monday, October 9, 4:00-6:00 p.m.

Hosts:

• Vilma Luoma-aho, Vice Dean of Education, Full Professor of Corporate Comms at University of Jyvaskyla
• Hanna Maula, VP, Communications & Brand at UPM